Iconic Luxury Project of Chembur

In conversation with Shailesh Sanghvi of Sanghvi S3 Group for S3 PROXIMA

A mid-day recognition for excellence in the ‘Iconic Luxury Project of Chembur’ category. What does it mean to you?

Being felicitated by mid-day is a great feeling and we are thankful for it. It’s the hard work and thoughtful efforts of our team to plan S3 Proxima, in the heart of Chembur while keeping in mind the luxurious living needs along with close proximity.

From National to International branding, mid-day Icons have gone bigger this year. What are your thoughts on this and how will it help in your branding?

I attended an offline felicitation ceremony for the first time after the Pandemic. Sanghvi S3 Group congratulates mid-day for taking this leap. Recognition at such an international level will certainly be an added advantage for project promotions.

Project S3 Proxima & Mr. Shailesh Sanghvi

What do you think are the redeeming features of your project S3 Proxima that sets it apart from the rest?

The dual offering of luxurious lifestyle & seamless connectivity makes it one of the choicest projects of Chembur. S3 Proxima brings for the 1st time in Mumbai a rooftop Dolby theatre, the premium amenities for an extravagant lifestyle gives an experience of ultimate leisure designed for a chosen few. It’s a smartly planned address, situated 1 min from SCLR and Eastern Express highway and well connected with every part of Mumbai

How has your experience been with mid-day? What has been the change that you have seen post your association with it?

We have been associated with mid-day for the past 35 years, we still remember the noon edition of midday in tabloid form. The paper has grown gradually and the best part of it is its availability in English, Gujarati and Urdu language too.

With the Covid challenge, do you think the realty industry will see a transformation to match customer changing sentiments?

The biggest challenge in the Pandemic for real estate was an immovable product of high value which maximum clients prefer buying only after actually coming to site.

The sops like reduction in stamp duty & registration by the Government and interest rate reduction by banks helped this sector a lot. We continued our promotions through webinars, virtual cp meetings and virtual project tours which helped us a lot.

People realized the need of owning a home instead of staying on rent, requirement of more rooms in a flat raised pertaining to work from home and learn from home trend. In fact the demand for 2 bhk flats increased in the Pandemic.

Which would you consider was the turning point/outstanding achievement of your career/company that is noteworthy?

l Legacy of 38 years - A reputed brand of choice

l Completed 55 projects across Mumbai, Suburbs, Nashik & Lonavala

l Created 17 mega townships

l Delivered homes to 22,000 and achieved the trust of happy families

l Excellency awards by various media houses and associations every year

l Expertise in quality construction with value for money

Have you achieved your vision for your company or is there more to achieve—your future goals?

Sanghvi S3 Group’s vision is to create a positive tomorrow by providing people with effective and improved quality of life and living standards. 

We think from the end user’s point of view and upgrade our projects with new age requirements with changing times and with innovative technologies from planning till possession stage. For us every home is as if the only home we are building. That’s what our tagline says “Shaping smart spaces”.

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